Marketing Coordinator – Silicon Valley

Overview/Description: The Chapter Marketing Coordinator at #LatinaGeeks plays a crucial role in ensuring the smooth execution of marketing strategies for chapter events and initiatives. This position involves coordinating with the marketing team, managing branding assets, and overseeing promotional activities across various channels. The Marketing Coordinator will contribute to the chapter’s online presence, event promotion, and post-event engagement, showcasing the vibrant and dynamic spirit of #LatinaGeeks.

Responsibilities:

1. Asset Coordination:
   • Ensure the marketing team receives all necessary assets for promotional activities.
   • Coordinate with relevant stakeholders to meet deadlines for branding assets.
2. Social Media and Newsletter Promotion:
   • Ensure the dedicated social media posts and newsletter promotions are done in a timely manner, by checking our social media channels and email.
   • Follow up with the marketing team for any gaps in promotion.
   • Promote chapter activities on your own social media platforms.
3. Event Setup:
   • Set up Eventbrite and event webpages for seamless online registration and promotion.
   • Ensure the availability of merchandise for in-person events, coordinating with the Managing Director.
4. Content Creation:
   • Create engaging PowerPoint slides for each virtual event.
   • Capture photos at in-person events and store them in dedicated files for marketing purposes.
5. Media Sharing:
   • Provide the marketing team with access to event photos and blog links for social media promotion.
   • Coordinate with the Managing Director to send out prizes for giveaway winners.
6. Merchandise Engagement:
   • Develop creative and engaging ways for the community to win #LatinaGeeks merchandise during event.
7. Post-Event Activities:
   • Write post-event blogs capturing key highlights and experiences.
   • Post blogs with pictures and videos (if applicable for virtual events) on the #LatinaGeeks website.
8. External Event Attendance:
   • Attend a minimum of two external events annually to build community connections and promote #LatinaGeeks.

• Represent the chapter and communicate key insights and outcomes to the chapter team.

Qualifications:

• Strong organizational and coordination skills.
• Proficiency in creating engaging content, including PowerPoint slides and blog posts.
• Familiarity with event management tools (e.g., Asana, Eventbrite).
• Basic photography skills and experience in capturing event moments.
• Creative mindset with a passion for promoting diversity and inclusion in the technology sector.